02 / BBJ ACADEMY
SPORTS & CREATOR ACADEMY
START CURIOUS. GO FURTHER.
Learn a sport, master content and AI, develop your own channel or upskill a whole team. Find your way forward.

01 / WHAT WE DO
A NEXT STEP FOR EVERY STARTING POINT
Courses & training
Courses, practical workshops and focused programmes with clear learning outcomes, teaching hours and feedback.
02Creator development
From coaching to co-creation and managed channel services, with clear responsibilities and deliverables.
03Training for organisations
Custom content, channel operations, editing and AI training for MCNs, brands, clubs and educational institutions.
04Education partners
Co-develop valuable learning experiences with creators, qualified coaches, sports organisations and education partners.
YOUR GROWTH. YOUR CHOICE.
LEARN FOR YOU.
Beginners, career changers, independent creators, established talent and teams from other MCNs are welcome.
Continue independently, work with your current organisation or choose to apply for representation when eligible. Learning purchases and signing decisions are separate.
02 / HOW IT WORKS
A CLEAR WAY FORWARD.
Choose your learning goal
Confirm teaching & delivery
Join your course or programme
Practise, review & progress
GOOD TO KNOW
A little more clarity.
Can I join without wanting to become a creator?
Yes. You can learn tennis, snowboarding, editing or AI purely for work, personal growth or enjoyment.
Do I have to sign with BBJ afterwards?
No. Work independently, continue with your organisation or voluntarily apply for representation when ready. Completion and representation are separate decisions.
Can another MCN book training?
Yes. Team training can specify confidentiality, internal use rights and delivery scope, with no requirement to transfer creator representation.
How do bookings and pricing work?
View details for available courses. For new subjects and custom services, enquire first and confirm the provider, scope, price and dates before purchasing.
YOUR NEXT CHAPTER STARTS HERE
