BBJ SPORTS / THE SPORTS CREATOR COMPANY

TURN SPORT INTO INFLUENCE.

Turn sport into influence. BBJ SPORTS is a sports creator company connecting creators, brands and sporting communities through BBJ Talent, BBJ Academy, BBJ Brands and BBJ Events. We support creators in building personal brands and commercial partnerships, offer learning paths in sport and content creation, organise creator collaborations and content for brands, and bring participants, sponsors and experiences together at events. From snow sports, tennis and running to diving, motorsport and cycling, we help expertise get noticed, stories resonate and participation make an impact.

Contact BBJ SPORTS

BBJ SPORTS / IN MOTION

Meet BBJ SPORTS.

A world built around sports creators. Discover our talent, Academy, brand partnerships and events.

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FOR BRANDS

Bring brands into the way people move.

Start with the sport, product and audience. Shape creator selection, content, distribution and event activation around them. Agree the creative approach, usage rights, deliverables and measures of success to build meaningful connections with sporting communities.

BBJ Brands

FOR CREATORS

Give creators room to go further.

Talent management connects personal positioning, consistent content and commercial partnerships. Established creators can apply for representation; people building their sporting, content or channel skills can choose BBJ Academy independently.

BBJ Talent

OUR CONNECTIONS

Turn connections into a clear scope of work.

01

Sports creators

Match sporting expertise, audiences, creative voices and availability. Representation and individual project partnerships are distinct.

02

Content & distribution

Organise creative planning, filming, editing, localisation and publishing around the market, with agreed rights and deliverables.

03

Specialist education

Connect sports learning, creator education and team training. Confirm the teachers, actual providers and learning arrangements for each project.

04

Events & experiences

Combine event planning, sponsorship, creator participation and content. Confirm venues, partners and delivery responsibilities individually.

Partners, availability, deliverables and delivery scope are confirmed through project assessment and a written proposal.

A clear path from objectives to delivery.

01

Define the market, audience & goal

02

Assess resources & fit

03

Agree scope, budget & rights

04

Deliver & review