BBJ SPORTS / THE SPORTS CREATOR COMPANYSPORT · CULTURE · INFLUENCE

MAKE YOUR
MOVE.

Turn sport into influence.

BBJ SPORTS puts sports creators at the heart of talent management, BBJ Academy, brand content marketing and sports events, connecting creators, brands and sporting communities.

Discover BBJ Talent
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SPORT · CULTURE · INFLUENCE

About BBJ SPORTS

Read the full guide

Turn sport into influence. BBJ SPORTS is a sports creator company connecting creators, brands and sporting communities through BBJ Talent, BBJ Academy, BBJ Brands and BBJ Events. We support creators in building personal brands and commercial partnerships, offer learning paths in sport and content creation, organise creator collaborations and content for brands, and bring participants, sponsors and experiences together at events. From snow sports, tennis and running to diving, motorsport and cycling, we help expertise get noticed, stories resonate and participation make an impact.

BBJ SPORTS / IN MOTION

Meet BBJ SPORTS.

A world built around sports creators. Discover our talent, Academy, brand partnerships and events.

OWN YOUR LINE.English 03:25

01 / OUR WORLD

A WORLD BUILT AROUND CREATORS.

AT OUR CORE / BBJ TALENT

YOUR OWN VOICE. A BIGGER STAGE.

We look for people who live their sport and keep creating. Let your expertise, personality and voice find the right commercial partnerships.

A woman playing tennis in black sportswear

02 / BBJ ACADEMY

SKILLS FOR YOUR NEXT MOVE.

Explore the Academy
A snowboarder beside dramatic snow-covered rock towers

From learning a sport to content, AI and channel operations. Build skills for yourself and new capabilities for your team.

01Courses & training02Creator development03Teams & education partners

Learning and representation are independent. Your path is yours.

03 / ON EVERY FIELD

DIFFERENT FIELDS. THE SAME PASSION.

YOUR NEXT CHAPTER STARTS HERE

LET’S MAKE THE NEXT MOVE.